What is your business determined to do?
Risk mitigation or rallying cry, your foundations should support your business ambitions.
Times change. Markets move. People move on.
Businesses evolve, or fail.
If you want your business to weather the waves of change, don't leave it to chance.
Be intentional about your core foundations - Direction, Connection, Impact & Value.
Make them strong.
Align your business cohesively around those foundations - Commercials, Creative & Culture.
Make it invincible.
Be More Rock.
Grow strong
What does 'growth' mean to you? Building the right team or customer base? Expanding into new markets? Driving more sales? Acquiring new businesses or more funding?
Mobilising your business effectively demands a clear focus & an aligned team. Define your foundations, then align & inspire every part of your business around them.
Exit strong
Businesses don't get sold overnight - the most successful exits are the ones that have been properly planned for.
Family secession, MBO or outright sale... the strength of your foundations will be part of the due diligence process & can have a sizeable influence on your business valuation & buyer appeal.
Where we stand:
Strategic consultancy should be clear, direct & 100% client-led.
Rock is led by what each business needs, not by what each output is labelled.
We won't let the latest buzzphrase - be it 'purpose-led' or 'differentiated proposition' - to detract from what really matters: the four foundations that every strong business is built on.
Direction, Connection, Impact & Value.
How we roll:
Silo-free
Our approach is joined-up & friction-free.
By talking with client team members at every level, across every function, our foundation strategies are more informed & have greater buy-in. By coordinating alignment partners across a wide range of commercial, cultural & creative areas, we join the dots up across delivery too.
Straightforward
Our style is direct, clear & grounded.
No jargon, no padding, no nonsense; no forced methodologies or proprietary models. We're led by data without drowning in it & we focus on fit-for-purpose programmes that real people can run with.
Strong
Our work is robust, relevant & effective.
We examine your business from every angle, researching your market & competitors as well as talking to the people that matter - your team, clients, partners etc. We work with you to find strong solutions that have both "fit " for what's now & "flex" for what's next.
Our
Solutions
Strategy
We take a robust approach to helping you define your core foundations, so you have the clarity & confidence you need to get your business where it wants to be.
Alignment
Working with your in-house team, or a hand-picked team of expert partners, we help you to operationalise your strategy cohesively across all your key Commercial, Creative & Cultural activities.
What people say
A few words from clients & partners who've worked with us.
Rachel is truly one of a kind, a total powerhouse that can direct business and brands big and small around all things; strategy, brand, market entry and customer experience.
Guy Parsonage,
Partner PwC (UAE)
Rachel has been advising the senior management team; she's been instrumental in developing our new brand strategy and marketing collateral. Couldn’t have done it without her.
Philip Woolf
CEO, Mr Simms (intl franchise)
Rachel goes above and beyond any other strategist I've worked with to deliver tangible business benefits.
Laurence Lloyd
MD, Lloyd& (HK agency)
Clients
Full transparency. Rock is new. These clients have all engaged Rock's founder, Rachel Vigers, in her previous capacity as an independent consultant.