Foundations Strategy
Be intentional about your Direction, Connection, Impact & Value. Make them strong.
Our Team
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Jen Harris
Partner
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Jeroen Leeuw
Partner
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Sheryl Bates
Partner
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Stronger together.
Foundations strategy is about uniting your business, not dividing it.
We don't waste time debating 'business' vs 'brand' vs 'behaviour'.
We don't care if ‘culture’ allegedly eats ‘strategy’ for breakfast or vice versa & don't get us started on whether Marketing or HR 'owns values’!
As far as we’re concerned, success is everyone's business & it's best achieved when everyone's singing to the same songsheet.
That’s why Rock's foundations-led approach focuses on four critical success factors that form a common ground: Direction, Connection, Impact & Value.
No discipline debates. No departmental in-fighting.
Just one solid, shared strategy that everyone can run with.
So you can get stronger faster & stay stronger for longer.
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Rock doesn't get distracted debating 'business' vs 'brand' vs 'culture'.
We don't care if ‘culture’ allegedly eats ‘strategy’ for breakfast or vice versa & don't get us started on whether Marketing or HR 'owns values’!
As far as we’re concerned, success is everyone's business & it's best achieved when everyone's singing to the same songsheet.
That’s why Rock's foundations-led approach focuses on four critical success factors that form a common ground: Direction, Connection, Impact & Value.
No discipline debates. No departmental in-fighting.
Just one shared strategy that everyone can run with.

DIRECTION
Lay out your Roadmap.
What the future of your business looks like, what steps you need to take & what milestones you need to make in order to get there.
CONNECTION
Build strong Bonds.
How to get the right people (inc. clients, partners, staff) to invest emotionally into your brand & nurture them to advocacy.
IMPACT
Evidence Benefit.
Being clear about the difference you make - to the world, to your market, your communities or the people & businesses that work with you.
VALUE
Create Advantage.
Knowing & leveraging the differentiated value that makes people choose you over other providers in a similar space
What really matters...
Rock.Partners will never insist you need to be “purpose-led’. We won’t force a 'vision, mission & manifesto' upon you. We actively avoid buzzphrases like ‘authentic values’ or 'distinctive brand proposition'.
We'll simply focus discussion on what really matters (aka the foundational stuff) & call the outputs whatever makes most sense for your business.
Think 'less labels, more meaning'.
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Our Foundations Strategy Programmes
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GUIDED Strategy Programmes
Low-touch, flexible training & mentoring sessions, great for start-ups or consultants who want to develop their first Foundations Strategy but need support getting it right.
Investment starts from £650pcm, depending on level & duration of support required. Fixed term fees or topic specific training available on request.
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MANAGED Strategy Programmes
Hi-touch, structured co-delivery programmes, ideal for established businesses who want a trusted partner to get hands on, conduct research, generate insights & align the team.
FAST Foundations: £3-4K | FIRM Foundations: £5-9K
Investment depends upon depth of research/consultation involved & level of detail required in the delivery.
I couldn't have got here by myself. Looking back, I'm so glad I chose to invest properly in my foundations as, now, it's really paying off
Guided strategy client, Tom Parson
Innovation Consultant, Musician, Mentor, Founder of Big Echo
As owners, trying to work ‘in' & ‘on' the business at the same time is difficult so having Rock to guide & support us was a huge force multiplier.
Managed Strategy client, Ryan March
Director, Buffalo Technical Services Ltd

